Madeline McGrath

Madeline McGrath

Content Writer

Madeline is a Content Writer at Budget Direct. After working as a freelance Content Writer, she has specialised in writing for SEO and UX across a wide range of digital platforms. She graduated from Queensland University of Technology in 2018 with a Masters of Business, majoring in Strategic Advertising.
Gemma Radcliffe

Gemma Radcliffe

Content Writer

Gemma is a Content Writer at Budget Direct. With over ten years of copywriting experience both in-house and within various agencies, she has refined her ability to write SEO-focused content for a range of clients. She graduated from Macquarie University in 2013 with a Bachelor of Arts majoring in Media and Cultural Studies.
Tom Stefanou

Tom Stefanou

SEO & Content Strategist

Tom is an SEO and Content Strategist at Budget Direct. He has worked on content marketing and strategy with clients in the trades, finance, legal, and e-commerce industries. He graduated from Queensland University of Technology in 2017 with a Bachelor of Media and Communications, majoring in Marketing.

Editorial Guidelines

At Budget Direct, we're committed to providing clear, accurate and insightful content that’s interesting and educational.  

We know that insurance can be confusing. That's why we want to give our readers the right information that’s easy to understand.

To achieve this, we developed our Editorial Guidelines to hold our content to the highest possible standards. We’re committed to ensuring everything you read on our website is accurate, authentic, clear, insightful, practical, inclusive and interesting.

Accurate

Our editorial team is skilled in researching and gathering data. As a part of our editorial process, our content goes through multiple reviews and approvals to ensure the information is accurate and timely.

Clear

Whether we're talking about general advice or financial services, we try not to complicate things. We make our information clear and concise by using simple language. This means our content is easy to read and accessible.

Insightful

We want to give readers a deep understanding of issues relating to insurance. To do this, we combine our internal data with information from only reputable sources to provide well-rounded information and useful insights.

Practical

We provide information that's useful and valuable to our readers. We do this by making purposeful content with information you can apply to your everyday life.

Inclusive

Our content is for all Australians. We produce content that’s inclusive for all readers and empathetic to different situations and personal circumstances. To do this, we use inclusive language that appeals to our diverse customer base.

Interesting

Overall, we want to provide interesting content. We aim to make even the most complicated insurance topics more enjoyable to read and easier to learn about.

Authentic

We value expertise and authenticity when creating valuable content for our readers. To achieve this, we only publish Human-Generated Content (HGC). We produce content written, researched and reviewed exclusively by our expert team of content writers, journalists, analysts and surveyors. More specifically, HGC is created by people without the help of AI including, but not limited to, ChatGPT and BingAIt.